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THE

LUXURY WEDDING WORKSHOP

in association with Estée Lauder

 

The 4 th and 5 th of November 2011 marked a brand new event on the South African calendar, set to become an exclusive annual affair. The Célébrer Luxury Wedding Workshop was the first of its kind and presented something completely different to the traditional wedding expo. Set in the opulent surroundings of the Val de Vie Wine & Polo Estate outside Paarl, it was a luxurious day of inspiration, creativity and pampering for brides-to-be who managed to get the inside edge from South Africa's top wedding experts.

 

Gorgeous Top Billing presenter and bride-to-be herself, Jeannie D , was MC on the Friday and Good Hope FM radio DJ, Ayanda Tini , was MC on the Saturday. Every aspect of planning your wedding day was covered and discussed by the top industry experts from wedding planning, couture bridal fashion to the best wedding menus, cakes, honeymoons, jewelry and much more.

 

Both days started off with headline sponsor, Estée Lauder 's top make-up artists heading up the beauty segment, advising guests on how to take optimal care of their skin with demonstrations of bridal make-up. Then hair specialists from Be Première gave tips on the latest hairstyles from the catwalk and red carpet.

 

South Africa's top wedding planners, Aleit and Wedding Concepts , shared their insider knowledge on all you need to know to pull off an amazing wedding and Décor guru, Alwijn Jacobus Burger , shared his expert knowledge and inspiration on how to be unique and different when choosing the theme and décor for your big day.

 

A fashion panel was lead by beautiful celebrity stylist, Marilize de Clercq , who asked top fashion designers Hendrik Vermeulen , Kobus Dippenaar , Stefania Morland and Jenni Button all you need to know when choosing a style for your wedding dress. Each designer also showed some of their gorgeous bridal couture in a fashion show later in the day.

Brides-to-be got top advice on wedding menus from award-winning Celebrity Chef, David Higgs , and Val de Vie's winemaker, Harold Versfeld , talked about wedding wine pairings. Isabella Niehaus , Kanya Hunt and Lindt's Chocolatier, Dimo Simatos , demonstrated different wedding cake options and lucky guests got to taste some of the cakes as well.

 

After the gourmet wineland lunch, Exclusive Serenity gave tips on how to choose the best honeymoon destination and Johan Louw from Uwe Koetter Jewelers spoke about what designs to choose for engagement rings and custom made wedding bands.

 

During intervals, La Maison mixed the up the décor in the decadent Val de Vie Ballroom where the workshop took place, with stylish chair changes, luxurious cushion props and lighting.

Amazing prizes were also up for grabs and some very lucky brides-to-be walked away with Val de Vie wines, vouchers from La Maison , Bosch appliances, Estée Lauder hampers and vouchers from @Home. On the last day of the workshop the two grand prizes were drawn: a pair of diamond and tanzanite earrings from Uwe Koetter worth R16 000 and a luxury honeymoon - a five night stay at the 6 star Coco Palm Bodu Hithi resort in the Maldives - worth R40 000, courtesy of Exclusive Serenity.

Renowned wedding photographer, Jean-Pierre Uys , was there to capture every detail and Cape Town´s premiere wedding videographer, FJS , filmed the day. Fairlady Bride was the proud media sponsor for this fabulous event and every guest received a luxury goodie bag.

 

This Luxury Wedding Workshop was proudly organised by Vivid Luxury , the luxury brand specialists; in partnership with Val de Vie Events , the wedding experts who produce hundreds of fabulous weddings every year. The event was a massive success and is set to roll out next year to Joburg, Durban and Bloemfontein and become an annual institution worth coveting.

 

ENDS

 

FOR FURTHER PRESS INFORMATION PLEASE CONTACT:

Jessica Webb – Senior Account Manager

Tel: +27 (0) 21 465 2312  / Mobile: +27 (0) 82 049 0212

Email: jess@vividluxury.co.za

Blog: www.thevividluxuryblog.co.za

Web: www.vividluxury.co.za

 


 

BRIDAL AFRICA @ SA FASHION WEEK TO SET NEW INDUSTRY STANDARDS

MAKING SA BRIDAL HISTORY

For the first time ever in South African bridal history, a bridal exhibition will both acknowledge and award local specialist bridal designers and couturiers. The launch of the Bridal Africa Specialist Designer Award, to be hosted at Bridal Africa at Sandton Convention Centre on the 6th and 7th of November 2010, will see exhibiting SA designers design a “Red Carpet Showstopper” for a SA celebrity of their choice. The designer who delivers the best interpretation will win an international travel trip for two and can choose between London, Paris, New York, Hong Kong or Dubai.

 

Marnie Heim-Stafford, Marketing Manager of First Travel, Bridal Africa's ‘Official Travel Agent for 2010' and sponsor of the prize, said: “Once the winner has made their decision, we will work with them to plan an exceptional trip which will suit their preferences in terms of visiting a relevant industry show, thus facilitating them to make valuable contacts, business deals or purchasing necessary fabrics.”

 

In yet another first for the bridal industry, SA's top fashion designers who have contributed towards the local wedding industry will be honoured at Bridal Africa for their contribution. Dee Reuvers, CEO of Bridal Africa, said: “These designers, who have in recent years rarely exhibited their garments to the public, will treat our visitors to a fashion show of their signature designs. Bridal Africa will be in a league of its own as it brings glamour back to the SA wedding industry and creates a hugely exciting platform of choices for the bride and her groom.””

 

Not forgetting young and upcoming bridal designers, the prize ante for Bridal Africa Young Designer Award has been upped significantly. Reuvers announced the winner will now receive a R10 000 cash prize. “Bridal Africa is gathering momentum in its execution of a bridal exhibition that is an exclusive and distinctive package of entertainment and business. Reuvers said: “Exhibitors and consumers are bored to death of traditional bridal expos. Bridal Africa has a fresh approach to exhibiting and will include multiple competitions providing brides with a greater chance of winning, unique décor concepts like ice sculptures, exhibitors providing interactive displays and service providers launching completely unique concepts. Bridal Africa visitors can look forward to two days packed full of one-of-a-kind attractions.”

 

The allure of Bridal Africa has also increased for wedding service providers. The Wedding Photography competition's theme is “A Moment in Time” and will consist of a gallery wall of framed entries for visitors to peruse. The Wedding Cake competition will feature a range of modern and traditional cake creations. Deon Swarts, owner of The Cake Genie, could not contain his excitement: “It's about time that wedding cake makers were recognised for their specialisation, and by judges that we respect. Dilene Cranna was Unilever's SA 2009 Chef of the Year and Wade van der Merwe has undertaken two Olympics for Culinary Team South Africa. Visitors will also be able to compare us on skill, presentation, creativity and taste.””

 

Reuvers said taking all this and the added benefits into account, it made astute business sense to run Bridal Africa as a big event, and not a bi-event or pavilion as before. “With this new positioning we can accommodate the huge amount of attention that our core competition, the Specialist Bridal Designer Award, and the various other draw cards will attract. We can now ensure our market segmentation is highly focused. Bridal Africa will remain in its upmarket and traditionally high-visitor location at Sandton Convention Centre but will be run independently over the weekend of the 6th and 7th of November,” concluded Reuvers.

 

For info visit www.bridalafrica.co.za or contact Roxzanne on 082 563 5412 or deer@bridalafrica.co.za

The ABC's of wedding planning

 

As testimony to Bridal Africa's vision of a specialist bridal exhibition, wedding service providers exhibiting at Bridal Africa from 6-7 November at Sandton Convention Centre provided a sneak peak into what's in store for visitors. As the first in a series of monthly advice columns encompassing the A-Z of what future bridal couples need to know, exhibitors spoke about the essential ABC's of wedding planning.

 

Appearance: On your wedding day your smile plays a critical role because it affects your appearance, confidence level and your expression. At 12smile, Dr Jurgens Grové's cosmetic dental practise in Bryanston, discoloured and stained teeth caused by being a smoker, drinking lots of tea, coffee or even red wine can be whitened with results of 9+ shades lighter within two hours. A smile makeover can also be achieved within a day by use of CADCAM technology and porcelain crowns and/or veneers. Sometimes implants, composite restorations or dentures may also be necessary.

 

Bridal gown: One of the biggest decisions of a future bride is whether to import her wedding gown or buy or hire an imported garment. Akhona from Byak Bride says while it is nice to have a custom-designed gown, there is a status symbol that goes along with wearing an imported gown, especially among black brides. “Imported gowns can be far more affordable, are beautiful, still made to fit and there is a quicker turnaround time,” says Akhona. The benefits of a designer (couture) dress, according to Biji Couture, is that the gown is made to measure, ensuring it fits your body and its proportions perfectly. Biji and Laura from Biji Couture, who designed Byran Habana's wife Janine's wedding dress, say a designer will be able to advise what style will work best and what to change in order to complement your figure, enhance your assets and disguise any flaws. “It will also be one of a kind, reflect your personality perfectly and means you are contributing to the growth and continuation of the South African garment industry,” the duo said.

 

Choice: When it comes to being spoilt for choice, Cazabella Exotic Designer Jewellery has a stunning range of swarovski costume jewellery extensive in colour, style and variety. Abby, Managing Director of Johannesburg's Cazabella, says the range is perfect as gifts for the bridesmaids and is able to meet the needs of every bride, bridesmaid or mother of the bride. Abby believes bridal shows are a perfect platform to showcase their jewellery range as well as interact with retailers who are interested in marketing and selling their brand.

 

Bitty of Wine and More agrees and adds that Bridal Africa creates an excellent platform to also meet with brides' partners. “I found that a bride always brings her fiancé with and they appreciate it to find something there for their interest. Face to face contact also speaks louder than an advert in any media,” says Bitty. Wine and More offers a variety of top quality wines that can be branded, as well as advice to ensure your wine complements your menu and theme.

 

Bridal Africa's official service providers and sponsors include David John International Makeup, Terenco Hair, Studioski, First Travel and BBM Attorneys.

 

For more info visit www.bridalafrica.co.za , contact 011 262 6458 or email deer@bridalafrica.co.za

 

ENMASSE OFFER BRIDES THE PERFECT SOLUTION

Enmasse offers brides the perfect solution to relax before their special day. Conveniently located in Gardens, Cape Town, enmasse is a unique massage concept to unwind and de-stress from all those wedding plans and make sure you look your best on the big day. Just walk in and get taken away. The primary treatment is Thai massage which is performed without oil and with clients fully clothed in comfortable white cotton. Think of enmasse as the sushi of massage. It's healthy, fulfilling, relaxing and above all it's convenient and "served" in a unique and authentic yet aesthetically appealing space. Enmasse is the perfect outing for brides and their entourage who want to bond and do something unique and fun leading up to or on the wedding day. Groups of 8-10 can enjoy their massages at the same time, before sampling 47 different tea blends while relaxing and chatting on comfortable sofas. Enmasse is open 7 days a week from 08:00 to 22:00.

Enmasse is situated at Avalon 3, 123 Hope Street, Gardens and parking is available through Gate 2 on Schoonder Street.

For bookings please call (021) 461 5650 or email massage@enmasse.co.za .

For further info go to www.enmasse.co.za .

 

 

 

 

 

 

 

 

 
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